JM Tobacco, Inc. Unveils JM’s Aniversario 25 at TPE 2026

JM Tobacco, Inc. is proud to announce the debut of JM’s Aniversario 25 at TPE 2026, marking a major milestone: 25 years of JM’s Cigars and the enduring legacy of founder John Mahroukian.

Created to commemorate a quarter-century in the premium cigar industry, JM’s Aniversario represents a meaningful evolution for the brand. While JM’s Dominican cigars have long been known for their Cuban-sandwich construction, JM’s Aniversario 25 is crafted entirely with long-filler tobaccos, elevating the smoking experience while remaining true to JM’s core philosophy of quality and accessibility.

For the first time in company history, a JM cigar will debut packaged in tubes, offering both presentation and protection. Each box includes a personal note from founder John Mahroukian, reflecting on the brand’s journey, its loyal customers, and the values that have defined JM’s for 25 years.

JM’s Aniversario will be offered in one vitola only, the Churchill, JM’s most popular and iconic size. The release will feature two blends: Connecticut and Maduro. Both blends will retail at an approachable $8 per cigar and will be available in boxes of 20 tubes, continuing JM’s tradition of delivering exceptional value without compromise.

“JM’s has always been about consistency, honesty, and putting the smoker first, ” said Anto Mahroukian. “JM’s Aniversario 25 is a celebration of the past 25 years, but also a statement about where we’re going, honoring tradition while continuing to evolve. “

With roots spanning decades and generations, JM Tobacco has built its reputation on dependable blends, fair pricing, and lasting relationships throughout the industry. JM’s Aniversario 25 stands as both a tribute to that legacy and a bold step forward. JM’s Aniversario 25 will make its official debut at TPE 2026.